While emojis are supported, they aren’t SMS-native and need to be decoded. SMS messaging is also limiting, as it doesn’t support files or media. Short code numbers are popular because of their high deliverability rate, but businesses must pay set up and lease fees on top of message fees. SMS messaging can be quite expensive, with prices varying for the different types of numbers and SMS providers. Next, we’ll compare SMS and Facebook Messenger in the context of push notifications to determine which one is the best fit for companies like yours. Facebook Messenger Push Notifications vs SMS If your customers are Facebook Messenger users, you should consider using Facebook Messenger to send them push notifications. But in the last decade, companies are increasingly switching over to instant messaging channels.įor example, Facebook Messenger is a popular messaging channel choice due to its worldwide success as a communication app. Traditionally, businesses have been relying on SMS services to send notifications. Push notifications on Facebook: A visual example Update them on the status of their account.Provide them with shipping information after their purchase.Remind customers of an event they have registered for.Here are some ways companies use push notifications: Because of that, push notifications have higher visibility than other message types and are harder to ignore.Ĭompanies use push notifications to deliver short messages to customers and notify them about something important or urgent. Push notifications are messages sent by companies that open as a pop-up on the home screen or the top section of customers’ phones. What are push notifications, and why do many businesses worldwide choose Facebook Messenger for push notifications? What are Push Notifications on Facebook? Facebook Messenger Push Notifications: An Introduction We’ll also show you how you can use respond.io to send Facebook Messenger notifications. Here, you’ll learn what Facebook Messenger push notifications are and the benefits of using Facebook push notifications for customer communication. If you are still using SMS to send notifications to customers, this blog is for you. Free notifications with high deliverability rates and high engagement are always great news for businesses.
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